Monday, 11 April 2011

Evaluation: what have you learned from the audience feedback

The questionnaire was given to the 6 students that were part of my focus group in the questionnaire I asked the following questions:

1. On a scale from 1-5 how informative was the documentary (1- lowest/ 5- highest)
 1       2        3       4           5

2. Does the documentary run smoothly?
Yes        No

3. Did you hear each of the actors responses clearly?
Yes     No

4. Did the non diegetic music suit the introduction of the male actor (if not please explain why)

5. Was the documentary interesting to watch?
Yes    No

6. Was the mise en scene appropriate for the topic of the documentary (if not explain why)


7. Would you watch the documentary after reading the newspaper advert and double page spread?


8. What would you rate the newspaper advert out of 10? (please circle)
1     2      3       4      5         6         7          8         9       10

9. What would you rate the double page spread out of 10? (please circle)
1       2       3      4     5         6          7          8          9       10

10. Do you think the documentary should be scheduled for 6:30pm- 7:00pm on channel four
Yes   No        (if No state why)

11. Do all the media texts (newspaper advert, documentary, double page spread:magazine) combine well together?
Yes   No

The questionnaire results were as follows:
Q1. 1-0
       2-0
       3-0
       4-6
       5-0

Q2. Yes- 3
       No- 3

Q3.Yes- 6
      No- 0

Q4. Yes- 6
        No-  0

Q5. Yes- 6
       No- 0

Q6.Yes- 6
      No- 0

Q7. Yes- 6
       No- 0

Q8. 1-0
        2-0
        3- 0
        4- 0
       5- 0
      6-2
       7-2
       8-4
      9-0
      10-0

Q9. 1-0
       2-0
       3-0
       4-0
       5-0
       6-2
       7-3
       8-1
       9-0
      10-0

Q10. Yes- 6
         No- 0

Q11. Yes- 6
         No- 0


The audience feedback was vital in the outcome of the final product and ancillary tasks as I was able to use the criticisms and use that to improve my product. I used the target audience that I intended to have for my product because that would enable me to know whether I fully was able to meet the needs of my intended audience and deliver the product effectively. From the questionnaire the main results all of the students agreed that the mediatexts used fit together therefore this showed that I was successful in combining them together which would result in the documentary appealing to the target audience. Also all the 6 students agreed that the documentary show should be scheduled on channel 4 as most stated that there were shows before hand that they already watch so my show would just fit into the time slot. I was pleased that all the students said they would watch the documentary after having read the newspaper advert and double page spread as it gave me the confidence that I combined the main product and ancillary tasks well. The feedback confirmed that the mose en scene was appropriate for the topic of the documentary. I made improvements due to the responses as three of the students noted that parts of my documentary that didnt flow smoothly so I aksed the students which parts these were and fixed it, I made the transitions more smooth and also stabilized the recording of Anita that was shaky. The comments that I received in this section helped me to change some of the parts that were not running smoothly.
Then I went to ask individuals on what they thought of the product and ancillary tasks in terms of whether it would fit my target audience which was between the ages of 15-40. Below are the comments:

 
The audience feedback showed me that my target audience would actually watch the documentary. Using focus groups is also used by real media groups in order to see the documentaries are at a high quality therefore that is why I also done the same. It was also important as it enabled for a critical analysis of my documentary and most of the improvements I made were due to audience feedback which shows the difference between making a product and watching the product.

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